HOME ABOUT US Q-RATIO CLIENTS PARTNERS CLIENT LOG-IN
BREAKING NEWS  /
Happy July 4th Weekend from iTVX!.................. Univision, The Home Depot Create Web Series.................. IAB Launches Revised Ad Unit, Rich Media Guidelines.................. AOTA Studies Email Competency Among Major Brands..................
 

Upcoming speaking engagements


October 1st:
Marketing Week, Branded Entertainment - London

October 7th:
Product Placement Kongress - Germany

Happy Independence Day
iTVX wishes you a very happy holiday weekend....
READ MORE
Mini Coopers featured in Bourne Game
The search for a fast and agile getaway car for the latest edition of Robert Ludlum's The ...
READ MORE
Branding 'Stuff' With The 'Sims'
EA's "The Sims 2" has created some very neat branding opportunities. About a year ago, EA ...
READ MORE
Hollywood Labor Cliffhanger Kept Dangling
Hollywood’s latest labor cliffhanger will dangle unsettled for at least several more days....
READ MORE
Tastes Just Like the Movie
In another example of reverse product placement, a drink called Booty Sweat, based on the ...
READ MORE

More Recent News


Check iTVX.com for the latest news in product placement and branded entertainment intregration and measurement.

 

Featured Video:
Independence Day

Spot the product placement in this 1996 mega-hit starring Hancock's Will Smith and, wait a second, is that Judd Hirsch? For more iTVX videos, click here

 
iTVX Trivia Question of the Week:
Last Week's Trivia answer: Pepsi Free and Tab were named in Back to the Future.

iTVX in the News


iTVX is the global leader in measuring the quality of branded entertainment in TV, Movies, and the Web. iTVX.com publishes opinion as well as accurately reported information from other sources. Links to content and the quotation of material from other news sources are not the responsibility of iTVX.com.