|
|
|
|
|
|
 |
|
|
|
| |
Upcoming speaking engagements
October 1st:
Marketing Week, Branded Entertainment - London
October 7th:
Product Placement Kongress - Germany
|
|
|
| Happy Independence Day |
| iTVX wishes you a very happy holiday weekend.... |
| READ MORE |
|
|
|
|
|
|
 |
 |
| Mini Coopers featured in Bourne Game |
| The search for a fast and agile getaway car for the latest edition of Robert Ludlum's The ... |
| READ MORE |
|
|
|
|
 |
| Branding 'Stuff' With The 'Sims' |
| EA's "The Sims 2" has created some very neat branding opportunities. About a year ago, EA ... |
| READ MORE |
|
|
|
|
 |
| Hollywood Labor Cliffhanger Kept Dangling |
| Hollywood’s latest labor cliffhanger will dangle unsettled for at least several more days.... |
| READ MORE |
|
|
|
|
 |
| Tastes Just Like the Movie |
| In another example of reverse product placement, a drink called Booty Sweat, based on the ... |
| READ MORE |
|
|
|
More Recent News
Check iTVX.com for the latest news in product placement and branded entertainment intregration and measurement.
|
|
|
|
|
| |
Featured Video:
Independence Day
Spot the product placement in this 1996 mega-hit starring Hancock's Will Smith and, wait a second, is that Judd Hirsch?
For more iTVX videos, click here
|
|
| |
iTVX Trivia Question of the Week:
Last Week's Trivia answer: Pepsi Free and Tab were named in Back to the Future.
iTVX in the News
iTVX is the global leader in measuring the quality of branded entertainment in TV, Movies, and the Web. iTVX.com publishes opinion as well as accurately reported information from other sources. Links to content and the quotation of material from other news sources are not the responsibility of iTVX.com. |
|
|
|
|
|
|